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讲座:Managing Self-Replicating Innovative Goods

发布者:人力资源办公室    发布时间:2020-05-08

题 目:Managing Self-Replicating Innovative Goods

嘉 宾:Bin Hu, Associate Professor, the University of Texas at Dallas

主持人:李成璋  助理教授  上海交通大学安泰经济与管理学院

时 间:2020年5月13日(周三)

               9:00-09:30  交流讨论

               9:30-11:00  学术讲座

会议方式:ZOOM会议(校内师生如需会议号和密码,请于5月12日中午12点前发送电邮至mliu18@sjtu.edu.cn获取)

内容简介:

    Inspired by self-replicating 3D printers and innovative agricultural and husbandry goods, we study optimal production and sales policies for a manufacturer of self-replicating innovative goods with a focus on the unique “keep-or-sell" trade-off, namely whether a newly produced unit should be sold to satisfy demand and stimulate future demand or added to inventory to increase production capacity. We adopt the continuous-time optimal control framework and marry a self-replication model on the production side to the canonical innovation diffusion model on the demand side. By analyzing the model, we identify a condition that differentiates Strong and Weak Replicability regimes wherein production and sales respectively take priority over the other, and fully characterize their distinct optimal policies. These insights prove robust and helpful in several extensions, including backlogged demand, liquidity constraints, stochastic innovation diffusion, launch inventory decision, and exogenous demand. We also fund that social marketing strategies are particularly well-suited for self-replicating innovative goods under Strong Replication.

演讲人简介:

    Dr. Bin Hu is an Associate Professor in the Naveen Jindal School of Management at the University of Texas at Dallas. He received his PhD in Business Administration from the University of Michigan, and his BS in Mathematics from Peking University. Before joining UT Dallas in 2018, he caught for 7 years at the University of North Carolina at Chapel Hill. Dr. Hu’s research interest is in supply chain management, procurement and sourcing, and innovative operations, and primarily employs analytical economic, game-theoretic, and optimization models in his research. He currently serves as a Senior Editor at Production and Operations Management and an Associate Editor at Naval Research Logistics.

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