On Mar. 18 2024, the Doing Business in China (DBIC) Online, China's leading online learning platform for business education, joined forces with the School of Humanities, SJTU to introduce an exciting new program - “Advanced Business Chinese: In the Market”. This program is tailored for foreign students and international professionals to improve comprehensive abilities to process business information in Chinese, and develop Chinese communication skills for business activities and research.

The “Advanced Business Chinese: In the Market” Program features 8 courses, covering topics in advertising, branding, marketing strategies as well as business models and plans. The program aims to equip international business professionals and students with essential business Chinese language skills, including describing business behaviors, explaining market phenomenon, promoting products and presenting business plans.

To enroll in the “Advanced Business Chinese: In the Market” Program and discover more about DBIC Online, please visit our official website at https://online.acem.sjtu.edu.cn/DBIC.

This pioneering online learning platform, developed by Antai College of Economics and Management (ACEM), Shanghai Jiao Tong University (SJTU), is the first of its kind in China, tailored specifically for international learners. It provides a wealth of English online courses, focusing on China-specific business ecology and practices. With DBIC Online, learners can expand their knowledge about China, gain China business capabilities, and build a foundation for future academic or career pursuits.